Nail the Brand
15 October 2019 BGC Gateshead 9.30am to 2.30pm
Look closely at the brand, what it stands for and how this is manifested in all aspects of the business (marketing mix) , with a focus on marketing. We look at things like the brand’s truth and identity, brand authenticity, and what the brand ‘narrative’ is, or can become. We are saying “ok, before we can tell your story properly – who are you? How do you want to be seen? From this we ask what are our brand rules for social media.
As part of this workshop, you will develop a brand bible (guide) for your brand and receive post course feedback and advice from the trainer.
$200 per person (morning tea and lunch provided)
Develop a Social Media Plan
Small Business Month Event
29 October 2019 BGC Gateshead 9.30am to 1.30pm
18 October 2019 Rathmines Conference Centre 8.30am to 12.30pm
What channels will you use to communicate with your customers? How do we tell our story using digital media? This workshop will investigate social media marketing and its place in the marketing mix of the business.
If you are posting to social media on an ad-hoc basis, without a clearly defined strategy, you are probably wasting your time and damaging your market potential. Posting for the ‘sake of it’ or ‘because it’s what you have to do’ is time consuming, boring and unlikely to give you a return on your investment of time and money. In this workshop, you will develop a social media strategy to help you tell your story to more of the right people, at the right time, in the right place.
As part of this course, you will develop a social media strategy for your brand and receive post course feedback and advice on the plan from the trainer.
$120 per person (morning tea provided)
Building People Performance – 9.30am to 4.00pm
25 October 2019
This practical workshop will enable you to review or build an easily administered performance management system based on your organisation’s values.
$250 per person (morning tea, afternoon tea and lunch provided)
Fundamentals of Project Management – 9.30am to 4.00pm 2 day program
14 and 15 November 2019
$400 per person (morning tea, afternoon tea and lunch provided)
This two day course is designed to introduce fundamental project management principles and techniques.
The course is appropriate for those who are interested in the successful planning, implementation and evaluation of project work.
Participants are encouraged to bring along their own laptop or tablet to enhance their learning experience.
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Are you looking to develop your skills in a specific field?
The Business Growth Centre can develop or customise a workshops specifically for your business. The workshops can be conducted at your business or in our training rooms at Gateshead and Toronto.
If there is a topic you would like to see or a workshop designed specifically for your business please call us 02 4942 3133 or email our staff.
